Sunday, September 02, 2007

Don't you always lower the price

As competition goes, in selling goods or services, people were trying to gain markets with any marketing plans they had...

and sometimes (if I can't say often), lowered the price was the only strategy to win markets.

what if, your business already lowered the price until it was even with your costs, and somebody, still selling the same goods or services, with a lower price than yours? are you brave enough to lose money just to match the lowered price? is that a business?

business were made to generate profits...not for losing money. (if that is so, then it would be great for just staying at home and do nothing)

why we do not trying to get markets with some other creative way, while maybe we had a higher price, but our customers felt that it worthed. How could? Yes, I'm telling you about how to sell your plain bread for $ 30,000 ... ??? How could that be? Yes it could be, if I added a diamond jewelry as a bonus for buying my plain bread...can we do that? it isn't against the law? it's about VALUE that increased, instead of lowering the price...

then why not increasing values instead of lowering the price, in order to win markets. Why don't we create some creative way, to increase values that customers would get for buying goods or services from us.

then be creative, create some more values than others, customers will go your way even if you do not have the lowest price.

2 comments:

manharo said...

Hihi..akhirnya di post yang baru juga..nah klo disini lebih banyak tempat yang leluasa buat nambah-nambah apapun..jadi kamu tinggal ngatur layout..lagian klo layout standar bawaanya gampang di rubah..

Anonymous said...

Good post.